Startup Fundamentals Strategy Clinic

This digital strategy clinic is designed for aspiring and early-stage business owners who need a clear roadmap for launching and stabilizing their venture. The program guides you through the essential steps of defining your business concept, clarifying your value proposition, and identifying your target market. You will be led through practical exercises that help you prioritize ideas, avoid common startup traps, and focus on what actually moves the business forward. The material includes downloadable worksheets for refining your business model, revenue streams, and basic cost structure. You will also learn how to assess whether your idea is viable before investing significant time and money. Short video lessons explain key concepts in simple language, without unnecessary jargon or theory overload. You are encouraged to apply the content directly to your own idea as you progress, turning the clinic into an action-based planning tool. The program can be used independently or alongside other courses. You do not need prior business education to get started. By the end, you will have a structured overview of your business direction. This clinic is ideal if you feel stuck at the starting line and want clarity instead of chaos.

Format: Video lessons + downloadable strategy worksheets
Duration: 2 weeks (self-paced)
What You’ll Learn: Idea validation, basic business modeling, value proposition design, startup planning
Target Audience: Aspiring entrepreneurs and early-stage founders